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  1. 5,447 Posts.
    MUL uses the New Skies satellite and here is a background to that company.


    New Skies Launches Global Satellite Operations from The Hague

    The introduction of New Skies Satellites N.V. into the global marketplace marks a new era in the satellite communications industry. With increased competition to provide enhanced service options to satellite communications customers, New Skies Satellites is seen as an innovator in taking the first completed step towards full privatisation of INTELSAT ­ an international consortia of national telecoms founded in 1964 that owns and operates a global communication satellite system.

    Establishing a New Company
    New Skies Satellites N.V. (NSS) was founded as an independent corporation by INTELSAT, following a decision by its 143 member-countries in March 1998, to fully commercialise and privatise a portion of INTELSAT'S satellite assets. The Directors of the new company initiated an international search for the right CEO to lead the venture. The man chosen for the job was Robert W. Ross, owner of SatTeleNet, a broadcasting consulting business from Atlanta, GA and former President of Turner International, Inc. where he was responsible for the company's global operations. On 30th November 1998, New Skies launched its commercial operations upon the transfer by INTELSAT of 5 in-orbit satellites and their associated customers.

    Finding a Home
    Mr. Ross relocated to the Netherlands to serve as CEO of NSS and was key to choosing The Hague for the company's operations. Selecting the right location was an important first step in launching the new company. Price Waterhouse had advised INTELSAT in the selection of The Netherlands following its thorough review of potential sites around the world.

    The criteria for a location included a favorable jurisdiction, a highly educated and qualified labor pool and an advantageous corporate tax regime ­ including bilateral tax treaties. The site also needed to be located in a country acceptable to the members of INTELSAT, a "UN-like", international governmental organization.

    "The Netherlands was an attractive prospect to New Skies because, unlike other European countries, it had no assigned orbital slots or satellites. Both were transferred to The Netherlands jurisdiction by INTELSAT upon the creation of New Skies. They were extremely eager to work with us. In every way The Netherlands were supportive as could be desired", said Robert Ross, CEO, New Skies Satellite, N.V.

    "Further investigation into a potential headquarters site within The Netherlands led us to The Hague. While we saw many potential locations, The Hague was an ideal choice: it had excellent buildings available for immediate occupancy, a great support system in The Hague Development Authority, top international schools for the children of ex-pat employees, and was an overall perfect location for our long-term growth plan." At full capacity, the headquarters will employ 150 personnel.

    Strategy
    New Skies is taking a fresh approach to operating and marketing its global satellite capacity. The company will maintain the fine tradition of engineering excellence and openness to international demands established over 30 years by INTELSAT, while becoming an easily accessible one-stop shop for satellite communication services. New Skies is committed to maximizing current infrastructure while expanding capabilities to serve the growing Internet, multimedia and high-speed data markets.

    New Skies Satellites N.A., launched on December 1, 1998, provides global connectivity for video, data and telecommunications to customers worldwide, from its headquarters in The Hague, The Netherlands. New Skies has sales offices in Washington, London and Singapore and plans to open an office in Sao Paulo, Brazil.





 
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