Convenience is number one, I believe most people have both loyalty cards. If I have time I have been shopping at Coles due to the better promotions like the current glassware and previous , storage containers and knives. I will occasionally shop at both in the same day to gain on both companies weekly specials. But kids collector cards do not excite me.
If I had more money I'd probably buy Coles shares too as I think both companies really will continue to make very good profits.
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