Emmm interesting. The beast is a brand that surprised me when I was back to China last year. I literally never hear this brand before, until I saw one of my mates bought a pajamas for his girlfriend from the beast. It costs like 350 aud for a bloody silk pajamas. It's not like it's a Europe luxury brand...just a Chinese local company that established in 2011/12. Guess they have some geniuses in the marketing department,lol.
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