Well it wasn't the imagery that was holding back Mycaravan, the 2nd rebrand in 24months is excellent however this Marketplace needs a serious kick up the @rse imo.
https://www.caravancampingsales.com.au/editorial/features/2017/should-you-share-your-caravan-59301/
The market has over 600,000 RV's Caravans etc available in Australia, and the Caravan is the most underutilized asset imaginable. We have less than 100 for rent on the marketplace, how is this possible!!!
And no major campaign underway other than a Scout program that failed last time.
Now with $2.8m in the bank we should be connecting in so many ways but all we're seeing is daily FB updates, I struggle to believe the grey nomads (a potentially large user) are being targeted.
Any constructive ideas??
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