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its role in "the next big thing"

  1. 3,816 Posts.
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    I have done this to clear up some misconceptions


    I have read the various HC postings and there are some issues to clarify

    here:



    GCN's ISP is cashflow positive, jfc
    is deliberately trying to twist the

    facts and in that regarding is deceptive
    , what is the hidden agenda
    here?

    Why lie to Hotcopper members to prove a point? GCN has reported on this on a

    number of occasions.



    WiFi is absolutely booming. The article about PDA
    and WiFi and that it takes

    a long time to log on to a WiFi network from a Pocket PC is incorrect. But

    then it refers to sniffer software that does the logon for you automatically.


    That is correct. Anyone who has used a WiFi will know as soon

    as you even get near to a hotspot, if your Pocket PC has built in WiFi or

    has a WiFi card, your Pocket PC will start detecting the WiFi signal and

    will even tell you the signal strength of all the nearby hotspots and ask

    you which one you want to log on to. The process is so simple and seamless

    it is scary. The reference to difficulty of logging on is
    complete and utter

    ignorance.




    There is an absolute advantage for GCN in being the ONLY
    push technology in

    the world that can deliver video to the handheld device for the mobile phone

    industry. (hence the reference to "a killer application")


     One can expect All carriers to gear up for a fight with
    Hutchison on video phones

    and they are all too eager to create the confusion in the market as to who

    actually can do video on the phone.


    I have seen all carriers' systems and really the only one that can deliver
    quality clips is Hutchison.


    Even then Hutchison can only deliver very short 30 to 45 sec clips. m-Vision
    can

    deliver quality up to 4 or 5 minutes depending on your device memory

    capacity. Other carriers use MMS to deliver and the quality is shocking.

    Carriers other than Hutchison may well find it very useful to use m-Vision

    which can deliver TV quality video without 3G, to spoil Hutchison's video

    strategy.


    On the other hand, Hutchison may also want to embrace m-Vision to

    strengthen their video strategy but more importantly to prevent other

    carriers from getting hold of m-Vision to spoil their video strategy. The

    most important advantage of m-Vision to all carriers is that being a push

    technology, m-Vision can decide what time of the day to send the video to

    the handsets.


     It can do it while most subscribers are
    sleeping, meaning offpeak.


    This means that with m-Vision, carrieres can optimise the usage of

    their network efficiency. During offpeak, push out the videos when not many

    are doing voice call or anything at all. But during peak hours, leave the

    spectrums to voice as much as possible. The present system of on-demand

    video clips actually imposes more capacity problem for the carriers. If

    really video clip downloads take off, subscribers who are busily downloading

    videos will create a burden on the spectrums so that voice call may have

    less spectrums available, meaning less quality and congestion. Voice call

    will remain as the main revenue driver and carriers want to provide the

    maximum spectrum availability to voice. Videos are gimmickery stuff to hook

    the subscribers and they do not want the gimmerickery to affect the main

    game meaning voice calls.


    Without m-Vision's ability to balance the utilisation of the network over the
    24 hours, they will end up with a capacity utilisation problem. m-Vision can
    solve this problem for them. That is why m-Vision will be so important for the
    mobile phone industry, unless

    they  want to spend hundreds of millions of dollars to add more capacity

    just to cater to more day time traffic due to the video downloads and  then

    be left with more unused offpeak capacity.



    m-Vision will become a very important media platform
    for the existing TV

    networks as they strive to earn more revenue from their existing libraries

    of content.
    They are all talking and doing deals with local mobile
    carriers

    to provide video clips to them for revenue share. However, the carriers pay

    per view model is in conflict with the media model of the TV networks. Not

    to mention the networks will not be too happy to have their content

    delivered as crappy quality video clips. It affects their brand image.




    However, m-Vision delivers not just quality but to the whole world, not just

    to Australia. Hence, the distribution will be significantly larger than

    local mobile carriers. International distribution of their content is a

    dream for local TV networks.


     Murdoch has spent a lifetime to put together

    global TV. m-Vision and fixed line GoTrek TV from GCN HAVE now delivered

    global TV. With media cross ownership law in limbo again, local media

    networks would be well advised to put a foothold on GCN before the law is

    changed again, to secure their hold on internet TV and mobile media via GCN.




 
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