I have done this to clear up some misconceptionsI have read the various HC postings and there are some issues to clarify
here:
GCN's ISP is cashflow positive, jfc
is deliberately trying to twist the
facts and in that regarding is deceptive, what is the hidden agenda
here?
Why lie to Hotcopper members to prove a point? GCN has reported on this on a
number of occasions.
WiFi is absolutely booming. The article about PDA
and WiFi and that it takes
a long time to log on to a WiFi network from a Pocket PC is incorrect. But
then it refers to sniffer software that does the logon for you automatically.That is correct. Anyone who has used a WiFi will know as soon
as you even get near to a hotspot, if your Pocket PC has built in WiFi or
has a WiFi card, your Pocket PC will start detecting the WiFi signal and
will even tell you the signal strength of all the nearby hotspots and ask
you which one you want to log on to. The process is so simple and seamless
it is scary. The reference to difficulty of logging on is
complete and utter
ignorance.
There is an absolute advantage for GCN in being the ONLY
push technology in
the world that can deliver video to the handheld device for the mobile phone
industry. (hence the reference to "a killer application")One can expect All carriers to gear up for a fight with
Hutchison on video phones
and they are all too eager to create the confusion in the market as to who
actually can do video on the phone.I have seen all carriers' systems and really the only one that can deliver
quality clips is Hutchison.Even then Hutchison can only deliver very short 30 to 45 sec clips. m-Vision
can
deliver quality up to 4 or 5 minutes depending on your device memory
capacity. Other carriers use MMS to deliver and the quality is shocking.
Carriers other than Hutchison may well find it very useful to use m-Vision
which can deliver TV quality video without 3G, to spoil Hutchison's video
strategy.On the other hand, Hutchison may also want to embrace m-Vision to
strengthen their video strategy but more importantly to prevent other
carriers from getting hold of m-Vision to spoil their video strategy. The
most important advantage of m-Vision to all carriers is that being a push
technology, m-Vision can decide what time of the day to send the video to
the handsets.It can do it while most subscribers are
sleeping, meaning offpeak.This means that with m-Vision, carrieres can optimise the usage of
their network efficiency. During offpeak, push out the videos when not many
are doing voice call or anything at all. But during peak hours, leave the
spectrums to voice as much as possible. The present system of on-demand
video clips actually imposes more capacity problem for the carriers. If
really video clip downloads take off, subscribers who are busily downloading
videos will create a burden on the spectrums so that voice call may have
less spectrums available, meaning less quality and congestion. Voice call
will remain as the main revenue driver and carriers want to provide the
maximum spectrum availability to voice. Videos are gimmickery stuff to hook
the subscribers and they do not want the gimmerickery to affect the main
game meaning voice calls.Without m-Vision's ability to balance the utilisation of the network over the
24 hours, they will end up with a capacity utilisation problem. m-Vision can
solve this problem for them. That is why m-Vision will be so important for the
mobile phone industry, unless
they want to spend hundreds of millions of dollars to add more capacity
just to cater to more day time traffic due to the video downloads and then
be left with more unused offpeak capacity.
m-Vision will become a very important media platform
for the existing TV
networks as they strive to earn more revenue from their existing libraries
of content. They are all talking and doing deals with local mobile
carriers
to provide video clips to them for revenue share. However, the carriers pay
per view model is in conflict with the media model of the TV networks. Not
to mention the networks will not be too happy to have their content
delivered as crappy quality video clips. It affects their brand image.
However, m-Vision delivers not just quality but to the whole world, not just
to Australia. Hence, the distribution will be significantly larger than
local mobile carriers. International distribution of their content is a
dream for local TV networks.Murdoch has spent a lifetime to put together
global TV. m-Vision and fixed line GoTrek TV from GCN HAVE now delivered
global TV. With media cross ownership law in limbo again, local media
networks would be well advised to put a foothold on GCN before the law is
changed again, to secure their hold on internet TV and mobile media via GCN.