Well if you remember the market in 2014 people were talking about how useless gold was and how it was going to zero...never mind the lust of gold that has been around for a thousand years. People were also banging on about "new supply and lacklustre demand" (sound familiar???) of iron ore and debt was on the nose. Moral of the story is those with strong balance sheets survived and grew to new heights. Basically replace 'Iron ore' in this article with 'Lithium' disallowed/business/companies/iron-ore-price-crash-erases-74b-in-market-value-20150419-1mo522.html