Certainly did read the article. In 3 years Netflix user base and revenues had halved for DVDs. A rapid decline. What hope for porfitability in Australia with a much much smaller target audience?
Remember Australia is years behind in consumer trends
Australia is years behind in consumer trends? Hardly. Australia is often a testing bed for new products because of our fast take up of new technology. Not sure where you're getting your info from. Another video store closed down at my local shopping centre. Very few left. What does that tell you? It tells me its an unprofitable business.
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